After careful deliberation, the Top Right Blog has been (slowly) moving from MoveableType to WordPress over the past few weeks.
Though not exactly the seamless transition we were hoping for, we are now up, running, and very excited.
We have a lot to catch up on, trends to follow, and advice for the new year that we want to share, so check back here or follow us on Twitter and/or Facebook.
After researching a number of different blogs on how best to introduce a new writer, one consistent element has become glaringly clear: almost always, the new writer is welcomed to site by another voice on that blog.
Unfortunately, I’ve been asked to introduce myself, and I fear that this means I’m making a misstep from the get-go; however, I’m hoping that you’ll forgive my breaking from apparent traditions by allowing me to avoid yet another consistent element to the “new-writer-intro-post”: an overly personal introduction.
For the same reasons you visit this blog are why I’m helping to write it: content.
We’re here to sift through the news, announcements and daily bombardment of email marketing advancements for the online retailer and help get the truly important elements to you.
What’s the next big step to e-marketing?
Is email still relevant and what are the best ways to use it?
Has another monkey been riding backwards on a pig…?!
Well, not that last part. There are other sites for that (which I’ll happily provide for you if you’d like).
So, as far as introductions go: my name is Chase Osthimer, a recent addition to the Top Right team and an avid writer and researcher who is very excited to be here today.
My goal on this blog is exactly what our goal is as a company: To make email marketing for the online retailer easier. I’ve met many of you at IRCE in Chicago and the Yahoo! Small Business Merchant Summit, and it’s been so easy to talk with you all i feel there’s no reason to be super formal: the tone of this blog will reflect that.
Thanks for checking in with us and I hope that the information you find here is as helpful to your business and your peace of mind as we do.